2008-2009 Ad Contract (pdf)
2008-2009 Ad Brochure
2009-2009 Rates
Ad Costs:
$6 per column inch for Black & White
$10 per column inch for Color
*Column width is 2 1/2 inches
Standard Sizes/Prices
1 col. x 2 in. $12/$20
1 col. x 3 in. $18/$30
1 col. x 4 in. $24/$40
1 col. x 5 in. $30/$50
1 col. x 6 in. $36/$60
2 col. x 2 in. $24/$40
2 col. x 3 in. $36/$60 (Business Card size)
2 col. x 4 in. $48/$80
2 col. x 5 in. $60/$100
2 col. x 6 in. $72/$120
Special Pricing/Discounts
2 col x 8 in. (1/4 Page) $90/$150
4 col x 8 in. (1/2 Page) $175/$300
4 col x 16 in. (Full Page) $325/$600
Ads Paid in Advance: 10% off
Purchase Ads in 3 or more issues: 10% off
Official School Organizations: 10% off
*Only one discount applied per advertiser
Publication Dates:
Issue 1 Aug. 15
Issue 2 Sept. 12
Issue 3 Oct. 10
Issue 4 Nov. 7
Issue 5 Dec. 12
Issue 6 Jan. 30
Issue 7 Feb. 27
Issue 8 April 3
Issue 9 May 8
Special Events:
Homecoming Oct. 4
Turnabout Feb. 21
Taste of West County Feb. 23
Prom May TBA
Graduation May 24
Why Advertise In the Image?
Great Circulation
•Circulation of 1,500 copies
•Over 200 subscriptions mailed to parents and community members
•Free papers distributed to all students and staff at Lafayette
Great Value
•Extremely reasonable rates allow you to advertise more frequently and choose larger ads
•Teens possess tremendous buying power and influence family purchasing
•Advertising in our paper is smart because it is easy to target your product or service to our readership
Great Service
•A separate business staff supervised by a faculty adviser makes sure your account is handled professionally
•Student artists, photographers and designers are available to assist you in designing the perfect advertisement
Ad Policies/Information
1. Advertising rates for 2008-2009: $6 per column inch black & white/$10 per column inch color
*Ads for school organizations and students are 10% off
*Ads paid in advance are 10% off
*Three or more ads are 10% off
(Only one discount applied per advertiser)
2. Ads must be ready at least 10 days in advance of publication.
3. All ad copy must be picked up by a staff member or delivered/sent to:
Image Staff
Lafayette High School
17050 Clayton Rd.
Wildwood, MO 63011
We also can accept e-mailed files at smithnancy@rockwood.k12.mo.us
Files must be high resolution JPEG, TIFF or EPS images or PDFs
4. Ad copy may be prepared entirely by advertiser or the student ad representative, or both.
5. If ad copy is not available 10 days before publication, the most suitable advertisement will be run.
6. Size of contracted ads may be changed with at least 10 days notice.
7. Advertisers must pay for all ads recorded on the contract.
8. Statements and copies of the Image with tearsheets will be mailed.
9. Proofs of the ads can be made available but must be requested in advance. The Image must be notified of any corrections/changes ten days before scheduled publication.
10. The Image reserves the right to refuse any business which seeks to advertise any product or service which is illegal or generally considered unhealthy or undesirable for the students at Lafayette.
Billing Information
Advertisers may pay in advance or after ads are published. The Image reserves the right to stop publishing ads if payment for previous ads are delinquent. All advertisers will receive a copy of the paper and a tearsheet with their account statements each month.